Fashion Business: E-commerce

Fashion Business: E-commerce

The Fashion Business program with E-commerce concentration prepares you for the explosive growth in online retailing. With 72% of women looking online for apparel, and $26 billion of clothes sold online, it is an ever-expanding field.

Study Online!

Did you know that a majority of the Fashion Business: E-commerce program can be completed online?

  • Fashion Business: E-Commerce AAS (50% or more can be completed online)

Visit our Office of Online Learning for more information!

Why GCC?

The key to a successful online shopping experience and business plan is a well-designed website. GCC's E-commerce concentration teaches you the essentials of computer graphics, web development and web publishing. As part of your study, you will take dynamic coursework in computer graphics, design a web-page that markets a product or service and develop the overall brand for related merchandise or services. This effort incorporates the use of industry standard web-design methodologies.

Career Opportunities

E-commerce has revolutionized the way businesses operate, creating a global need for knowledgeable professionals to enhance a company's position in a world governed by electronic services. Among the many new job opportunities available to E-commerce grads are:

  • Web Designer
  • Computer programmer
  • Online Inventory Manager
  • Marketing Director
  • Telemarketer
  • Digital Merchandising Specialist
  • Digital Marketing Planner
  • Interactive Media Specialist
  • Social Media Specialist
  • Online Merchandise Buyer
  • User Experience Architect

Transfer Opportunities

GCC has many transfer agreements with 4-year institutions like:

  • Fashion Institute of Technology
  • Fashion Institutue of Design and Merchandising
  • Laboratory Institute of Merchandising
  • SUNY College at Buffalo

Please contact our Transfer Center for more information.