Genesee Course Catalog

Official Course Information

Please select a Course Section from the List below or use the Search box on the right if you know the Title.

Business Administration Courses:

BUS101 - Principles of Business
Credits: 3 Catalog Description: Examines the scope of business as it relates to the global economic system. Topics include types of business ownership, management principles, the internal organization, human resource management, marketing, finance and risk management. Students should take this course during their first semester as a foundation for other business courses. Lecture: 3 hrs. Student Performance Outcomes: Upon successful completion of the course, as documented by class discussions, exams, papers, and presentations, the student will be able to: 1.Demonstrate the ability to apply the following business vocabulary, topics, and concepts: a.Today's Business Environment: (US Business Environment, Business Ethics, Entrepreneurship and Ownership, Global Business) b.Business of Managing: (The Business Enterprise and Organization, Operations, Quality) c.People Impact an Organization: (Human Resources, Labor Relations, Motivation and Leading) d.Importance of Marketing in Business: (Marketing Processes and Consumer Behavior) e.Business Finance: (Money, Banking, Securities, Investments and Risk Management) 2.Demonstrate knowledge of business security and investment analysis utilizing the stock market as documented by completion of a project that requires collection, organization, calculation and analysis of data.* 3.Demonstrate business concept comparisons by summarizing current business articles relating to a minimum of five course topics, including comparison of the article information read with related course textbook information, documenting information similarities and differences. 4.Demonstrate effective business presentation skills in written and/or oral form at two opportunities during the course using compare/contrast information from business articles and the text for two of the topics per outcome #3 above. * This course objective has been identified as a student learning outcome that must be formally assessed as part of the College's Comprehensive Assessment Plan. All faculty teaching this course must collect the required data (see Assessing Student Learning Outcomes form) and submit the required analysis and documentation at the conclusion of the semester to the Office of Assessment and Special Projects. Content Outline: Unit I The Role of Business in Our Economy Forms of Business Organization The Stock Market Unit II The Fundamentals of Management Organizing for Business Human Relations Human Resources Management Unit III Union - Management Relations Money and Banking Risk Management and Insurance Unit IV Small Business, New Ventures and Franchising Ethical and Social Responsibilities of Business International Business Marketing and Consumer Behavior Grading: Unit Exams 60% \| * Bonus points may be earned. Three article summaries & presentations 30% \| 100% Classwork 10% Stock Market Project (required)* Effective Term: Fall 2005

BUS101 - Principles of Business

Credits: 3

Catalog Description: Examines the scope of business as it relates to the global economic system. Topics include types of business ownership, management principles, the internal organization, human resource management, marketing, finance and risk management. Students should take this course during their first semester as a foundation for other business courses.

Lecture: 3 hrs.

Student Performance Outcomes:
Upon successful completion of the course, as documented by class discussions, exams, papers, and presentations, the student will be able to:

1.Demonstrate the ability to apply the following business vocabulary, topics, and concepts:
a.Today's Business Environment:
(US Business Environment, Business Ethics, Entrepreneurship and Ownership, Global Business)
b.Business of Managing:
(The Business Enterprise and Organization, Operations, Quality)
c.People Impact an Organization:
(Human Resources, Labor Relations, Motivation and Leading)
d.Importance of Marketing in Business:
(Marketing Processes and Consumer Behavior)
e.Business Finance:
(Money, Banking, Securities, Investments and Risk Management)

2.Demonstrate knowledge of business security and investment analysis utilizing the stock market as documented by completion of a project that requires collection, organization, calculation and analysis of data.*

3.Demonstrate business concept comparisons by summarizing current business articles relating to a minimum of five course topics, including comparison of the article information read with related course textbook information, documenting information similarities and differences.

4.Demonstrate effective business presentation skills in written and/or oral form at two opportunities during the course using compare/contrast information from business articles and the text for two of the topics per outcome #3 above.

* This course objective has been identified as a student learning outcome that must be formally assessed as part of the College's Comprehensive Assessment Plan. All faculty teaching this course must collect the required data (see Assessing Student Learning Outcomes form) and submit the required analysis and documentation at the conclusion of the semester to the Office of Assessment and Special Projects.

Content Outline:
Unit I
The Role of Business in Our Economy
Forms of Business Organization
The Stock Market

Unit II
The Fundamentals of Management
Organizing for Business
Human Relations
Human Resources Management

Unit III
Union - Management Relations
Money and Banking
Risk Management and Insurance

Unit IV
Small Business, New Ventures and Franchising
Ethical and Social Responsibilities of Business
International Business
Marketing and Consumer Behavior

Grading:
Unit Exams 60% | * Bonus points may be earned.
Three article summaries
& presentations 30% | 100%
Classwork 10%
Stock Market Project (required)*

Effective Term: Fall 2005